Week 1: Cube Project
Week 1: Cube Project For the first assignment, I chose to focus on the typeface Rockwell. Rockwell is a Geometric Slab Serif that is nearly completely made up of straight lines, perfect circles, and acute angles. Its towering x-height and equal stroke width contribute to the font's powerful appearance and blocky impression. Because of this blocky character, Rockwell works best as a headline typeface rather than in body content. It might feel mechanical since it is so straight and angular, yet it also feels inviting and pleasant. Rockwell is a great illustration of how some Slab Serifs have a welcoming warmth to them, despite the fact that they should be cold and stiff. It was created by the Monotype foundry's in-house studio in 1934, under the direction of Frank Hinman Pierpont, a Connecticut engineer and linotype designer who relocated to London. In various early 1990s editions of Guinness World Records, Rockwell was included. The Rockwell typeface was used extensively on info...